Thursday, October 22, 2009

Barnes & Noble's Nook



Barnes & Noble's "Nook e-reader" is set to release in late November at the cost of $259. This device, designed to compete with amazon's "Kindle," this e-book reader shares many similar traits. Yet, the Nook has to great differences that will either contribute to its fall or success. The Nook contains a "LendMe" function where you can wirelessly lend one of your titles to a friend for up to 14 days. Also, Barnes & Noble Wifi allows you to read/browse any book while in a B&N store. Although thought to be counter intuitive for gaining profit, it is a great feature to help strain the necessity of a physical store, and helps create more want for the Nook over the Kindle. Wether these new features will allow B&N to rise above Amazon is still unknown, but it does offer great promise for gaining a hold in the e-reader market.

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