Little is known about Oakley's "Industrial Grade" division and line of products. Serving the health, safety, and defense industires with products that can protect the user and take some abuse, Oakley is entering a niche market that allows for large innovation and large products. Some of their product line includes eyeware that protects from extreme impact and laser light, fire-resistant gloves for race car drivers, combat footwear, and ballistic goggles. I found this article within weeks of meeting up with my cousin Dante, a cop from CT. He showed me a heavy duty Oakley bag he had purchased online from their "Industrial Grade" store. he also told me that they make you enter badge numbers and other key information verifying that you are truly in the service industries. Only selling these heavy duty products to certified professionals within these certain fields allows Oakley to maintain credibility within the market. This line of products by Oakley was a smart move into a highly profitable market and should yield great results for the company.
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