iQ font - When driving becomes writing / Full making of from wireless on Vimeo.
Two typographers teamed up with a professional racing pilot to create a font by tracking the movement of a car utilizing special software. After viewing the video it is easy to see the extensive efforts that went into creating this typeface. Definitely an interesting approach to type, although I personally find the font to be inadequate visually. You can download it for free with the link provided below. Not that anyone will because no one reads this damn thing.
http://nl.toyota.be/cars/new_cars/iq/iq_font.aspx
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